The popularity of Indian language movies is
not limited to India but its popularity also is witnessed abroad also. For the
popularity of movies in a foreign country, there is one specific company that
also bears a huge responsibility. The name of this company is Eros
International PLC. It was established in the year 1977 and it is one of the
oldest companies in the Indian film industry to focus on the global market.
Since its formation, it has successfully co-produced, acquired as well as
distributed diverse Indian movies across television, theatrical and other
formats thereby building its forte.
This prolific library of Eros International PLC comprises over
3000 movies as well as expands across different budgets, languages and genres.
Down the years, it also has developed a prolific business model thereby using
its extensive library. Most of the films that have fared well in India are even
released globally and this has even contributed to the growth of this company.
The theatrical distribution section of Eros
constitutes single screen halls and multiplexes that are completely
digitalized. Its large distribution abilities help it to target the majority of
over one billion individuals residing in the country.
Besides theatrical distribution, its
television distribution unit is dynamic and it also has created a big impact
throughout the world. Certainly, best television content may be licensed out
globally and pre-sales activities also may be popular.
Indian movies have international appeal and
their popularity has been increasing in diverse countries that also consume
subtitled and dubbed foreign content in local languages. These countries
include Germany, Malaysia, US, Japan, Russia, China and so on.
Undoubtedly, Eros Now is a popular OTT
network of South Asian entertainment that can be accessible at any time
anywhere on internet-connected devices including web, mobile as well as
television. With more than 12,000 digital titles, it provides its more than 160
million registered users and over 21 million paid subscribers across the world
the promise of impeccable entertainment.
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